Tag - company

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How your company (and your customers) can be socially responsible
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Bonpreu and Esclat Supermarkets join the Worldcoo community!
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5 reasons to involve your team in CSR actions

How your company (and your customers) can be socially responsible

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check-mark-1292787_960_720A recent study (Brands with values: the power of the consmer-citizen), confirms that almost 80% of population prefers brands with more social values, rather than companies with the best price or quality. From some years ago, the increasing products and services and the facility in which people can access to information, has made that there’s a change in consumer’s behaviour.

In front of this scenario, those brands with values have more protagonism than never before. In fact, the results of the studies show that “nearly 60% of people will choose a brand which takes cares of environment, social aspects or their employees”.

There’s a lot of options in order to show our social commitment. In Worldcoo, we offer companies the possibility that their customers employees or society in general can make their own micro-contribution through the brand itself. To do this, we put within reach of all of them (on and off line businesses, companies and banking entities), different FUNDRAISING CHANNELS:

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  • widget_fonstransparent_ENG_verdOnline payment platforms: It’s our most famous channel. eCommerce companies can incorporate our widget in their payment system and invite their customers to add a micro-donation to their purchase in order to collaborate with a social cause. Today, more than 40 eCommerce already have our widget.
  • eBanking: At the same time the users of different banking entities have access to their banking operations, they can make their micro-contribution (also from its own telephone). It is a huge opportunity to take advantage of the moment and donate from any place and time.
  •  Social corporates platforms: Companies promote the social collaboration of all their employees throught different kind of campaigns; for example, the donation of €1 from their salary each month or the launching of emergency campaigns when natural disasters occur.
  • salut_anglesSocial round up: It is our latest lauchment. When we pay with credit card in a comercial establishment, we will have the option to round up our purchase and donate the cents to a social cause. It is a method that already works in countries such as France, Germany or United Kingdom, collecting more than €1M each one.

Would you like to implement some of them? Want more information? Write us at contact@worldcoo.com 

Worldcoo Team

Bonpreu and Esclat Supermarkets join the Worldcoo community!

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WELCOME!

A partir de ya mismo, los clientes de esta cadena de Supermercados tendrán la posibilidad de aportar su granito de arena de forma solidaria, rápida y efectiva al mismo tiempo que realizan su compra mediante la aplicación móvil que dispone la marca o desde el espacio privado de la web de Bonpreu y Esclat.

From now on, all their customers will have the possibility to collaborate with social causes at the same time that they making their purchase through the mobile application that the company has or from the private space of its web.

THE CAUSE

Customers will have the option to collaborate in two different causes:

1. FIGHT AGAINST CHILD CANCER with Hospital Sant Joan de Déu Foundation.

asociacion-anita-sant-joan-de-deu-research-foundation-logo-investigacion-tumor-celulas-germinales-germ-cell-tumor-research-jaume-mora-james-amatrudaNow the Foundation wants to build the new PEDIATRIC CANCER CENTER, a new center dedicated exclusively to child cancer treatment. This is a further step in order to improve the investigation of childhood cancer and reduce the side of the 300 little braves.  You can read more about this project and the current donation status HERE.

2. HELP TO THE REFUGEES OF LAKE CHAD with Oxfam Intermon. 

OX_INM_VL_C_RGBMore than 2,6 million people have been forced to escape from their home and 9 million people need urgent help in Nigeria, Niger and Chad. In front of this situation, Oxfam helps all this people who have been displaced and those communities that are helping them.

Customers of Bonpreu and Esclat will contribute to distribute 7.000 L of water to 300 people affected in the Lake Chad.

You can read more about this project and the current donation status HERE.

HOW CAN THEY COLLABORATE?

They only have to have the customer card to make donations of the amount accumulated in the piggy bank.

Once you have your shopping cart ready and ready to pay for the total purchased, all customers will have the possibility to add an extra € 1 to their purchase before making the full payment via bank card.

Worldcoo Team

 

 

5 reasons to involve your team in CSR actions

Social Corporate Responsibility is a question which is being increasingly linked with the essence of the business. Today it is not enough to simply come across as responsible, now you have to be responsible and show it in every action you take.

In this context, the involvement and participation of your team in your company’s CSR strategy becomes essential. Every employer must have a voice inside of the business and feel part of the overall voice of the company.

Why? Because it gives your company gives these benefits:

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1. An involved team is a coherent business. At the end of the day, a business is nothing more than the total of people which has been integrated into it. A team which doesn’t share the values that the company defends will find it difficult to represent it whatever the case, which will undermine the image of the company and go against the efforts made regarding CSR.

2. An involved team is a faithful team. If people play a fundamental role in trying to achieve a key objective in the company, getting faithful people to the company is a necessary condition for the positive development of the business. People are one of the most valuable assets of the company and involving them in the company’s strategical decisions makes them feel “at home”.

3. An involved team is a motivated team. Motivation moves mountains. Being able to get the employer to feel part of the business and its challenges gets the team to feel like these challenges are their own, and they will confront them with all of their energy in order to get better results.

4. Sharing goals and values facilitates a better connection between members of the team and, therefore, contributes to the creation of a more pleasant working atmosphere, with more efficient relationships with the people who have integrated into the team.

5. An involved team attracts talent. Working in a business in which the team has a voice and a vote makes working in it a rewarding experience. This involvement grabs the attention of potential new employees as it seems an attractive prospect.

Worldcoo Team. 

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