Tag - Spain

e-Commerce. Social challenges of a growth sector
We support the "Yo apoyo el Crowdfunding" campaign

e-Commerce. Social challenges of a growth sector

In recent years, e-commerce has taken centre stage, to the extent that it represents the 6% of the total trade in the world, and this figure is rising year after year, according to a study carried out by eMarketer. In the specific case of Spain, the e-commerce growth has multiplied 17 times faster than traditional businesses, according to a survey regarding “The profile of an online trader 2017” which was conducted by Xopie.

Selling via digital means has attracted people from all sectors, supported by the huge role that phones play in our daily lives, the increasing impact of social networks and internationalisation. Today, 51% of businesses which dedicate themselves to selling via digital channels register a growth.

There are some figures which show the success e-commerce has had, which at the same time put it in the spotlight. The e-commerce sector does not go unnoticed anymore and therefore, it cannot escape the commitment and engagement it has with society and its surroundings.

It is calculated that 39% of the jobs created in our country this year will belong to the e-commerce sector, and it is the responsibility of the businesses from this sector to make sure that these job posts have a positive impact on our society.

Companies can no longer just be digital, but now they also have to be responsible and take on some challenges such as these:

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  • Producing employment which promotes equal opportunities and the possibility to reconcile, not only to benefit the team, and therefore also the results, but also to be an example to other businesses and to society in general.
  • Producing stable work with fair conditions in the e-commerce sector can lead to a reduction in our society in the rate of job insecurity and consequently, will make it be able to fight against poverty in our country. This is the obligation of every business, including the digital ones.
  • Defending and promoting the values regarding looking after the environment and respecting our surroundings is a question of the image of the company, but also a question of responsibility for new companies which can no longer ignore what is happening around them.
  • Demanding the same social commitment from the suppliers and partners as that of e-commerce can form a strong tool to promote a change towards a fairer, more sustainable and responsible society.

E-commerce is growing, and it is in their hands to decide whether or not it will grow in favour of the society which surrounds them and which they are reaching out to.

Worldcoo Team. 


We support the "Yo apoyo el Crowdfunding" campaign

Crowdfunding seems to be trendy nowadays. And no wonder, because in last few years, since social media revolution, this is being a method that is helping hundreds of people, projects and platforms to be funded.

Crowdfunding was born from what was previously only called donations but it has evolved in such a way that in different countries has already its own specific legislation that supports, defends and promotes crowdfunding. In Worldcoo we want this legislation to reach also our home country, Spain, and to achieve it we support the campaign carried out by the portal Universo Crowdfunding called “Yo apoyo el crowdfunding”.

With the campaign “Yo apoyo el crowdfunding” a request is made to the Government of the Kingdom of Spain, to legislate the collective financing concretely as soon as possible. As a starting point, the request of the government is done with a list of little requests that are considered essential to achieve the objectives of ensuring legally this financing option:

  1. Increase deductions
  2. Flexibility in obtaining the “declaration of public utility”
  3. Reduction of VAT
  4. That everyone can participate through small investments in an easy, simple and dynamic way
  5. Tax relief for small contributions
  6. Reduction of percentage to pay for the interest on their contributions
  7. Prioritize and facilitate grants
  8. Promote active policies
  9. Facilitate and promote the activities of crowdfunding platforms

From Worldcoo we believe in it and we support the Universo Crowdfunding campaign to achieve this legislation in Spain and we encourage you to spread this campaign to get it as soon as possible. You can find this campaign in social media with the hashtag #yocrowdfunding and follow @yocrowdfunding help the cause.

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